Confidence
How we instilled confidence by devising a price framework
Challenge
The self-employed graphic designer struggled to establish a clear pricing strategy that reflected his skills and market value. He needed a straightforward framework for daily rates to ensure consistency and competitiveness in his pricing.
We coached him on his pricing strategy, helping him identify his unique value proposition and market positioning. Together, we developed a simple pricing framework that streamlined his daily rates and aligned with his business goals.
Approach
As a result, the designer gained confidence in his pricing decisions, leading to improved client satisfaction and increased revenue. The new framework not only simplified his pricing process but also positioned him more competitively within his market.
Result
“With confidence, you have won before you have started.”
Marcus Tullius Cicero
